14 November 2017

Livespace development strategy implementation

Livespace, a new portfolio company of ARIA New Technology Fund, will focus on product development coupled with intensified marketing and sales activities with one objective in mind – fivefold growth over two years, largely through foreign expansion.

Only last week did ARIA Fund management sign an investment contract with Livespace (company offering new generation CRM software) and team immediately reached for strategy implementation. People are essential to Livespace, hence the company has currently several ongoing recruitment processes for specialised positions in sales and marketing. Among the candidates sought are: developers, testers, business developers, inbound and growth marketers. “We’re hiring a dream team. By the end of the year we hope to recruit the best marketing, sales and tech specialists the market has to offer, and thus prepare for global expansion,” says Michał Skurkowski, CEO of Livespace. “We’re also about to introduce major changes to the product itself. These changes will allow our customers to improve control over company’s managing and sales optimisation processes,” explains Skurkowski. The complete team will continue working on system functionalities for reporting, integration, as well as machine learning and artificial intelligence. Machine learning is a field of computer science that gives computers the ability to learn without being explicitly programmed – self improvement due to automated processes of data acquisition and analysis. These innovations simplify and enhance both team management and sales processes, excluding arduous and repetitive activities. Later this year, Livespace plans to expand its sales to English and Russian-speaking markets. Dynamic growth of the company is expected to take place in the first quarter of 2018. “Livespace authors have a realistic vision for development,” says Dariusz Lewandowski, ARIA Fund S.A. President. “Livespace already stands out in the market for automation of sales processes, contact management, machine learning and user interface friendliness. The capital raised as well as the support offered by our experts guarantees dynamic growth. It’s a sound investment, from our perspective,” concludes Lewandowski.